Transforming small businesses through effective strategy and great design.

Sophie Custance is a graphic designer and digital marketer, providing transformative design, strategy and content for small businesses across Australia.

SERVICES

Digital 

UX/UI, web design and development (Shopify, Squarespace, Wordpress)
eCommerce design and development

Brand and strategy

Brand strategy
Brand identity
Marketing strategy

Design and communications

Content strategy
Creative direction
Content creation
Content management and scheduling
Email marketing and automation (Klaviyo, Mailchimp)

ABOUT

For over ten years I’ve worked with small businesses, building and growing brands through synergistic marketing strategies, thoughtful design and content creation.

With extensive experience in graphic design, UX/UI and digital marketing for brands in the eCommerce space, I am uniquely positioned to guide, work with and enhance small businesses in every aspect of their brand.

CLIENT TESTIMONIALS

"Sophie is a very rare digital marketing expert. She pairs industry knowledge with excellent attention to detail, her execution is flawless and she works so hard to understand her client's needs and nuances. She came on board at a time when our business was growing and I couldn't take our marketing to where it needed to be. She created structure and process as well as a strong brand identity that was the envy of our competitors in addition to being a valued part of our small team."

Elise Heslop, Plyroom

  • “Sophie is a creative genius and always blows me away with her creativity, attention to detail and professionalism. She has always understood our brand tone of voice and needed very little direction whilst always getting the key message across.”

    Renee Somerfield, Somerfield Swim

    “Starting a business was an enormous and rewarding challenge. Having Sophie on board in the initial stages helped me build confidence in my concept and understand the marketing and design process more intimately. I worked with Sophie at the initial stages of business development. I was able to gain clarity around how to sequence required tasks in a logical and efficient order. This ultimately saved me time and money long term.”

    Courtney Bailey, Psychologist

    “Sophie has a willingness to constantly go above and beyond what is required from her placing the upmost importance on the accountability and execution of her deliverables. Her dedication to her craft of creative design is evident throughout the exceptionally high standard of work she delivers and her skill sets are a direct reflection of her ability to constantly adapt and evolve her capabilities. It has been an absolute pleasure to work with Sophie and her talents are beyond what is explainable through words.”

    Annika Hein, Creative Director

    “As someone who enjoys drawing out the essence of a client’s purpose and business, I was delighted to meet a like-minded and intelligent creative in Sophie. From day one, I feel she understood me and what I wanted to achieve through design as it relates to my business and various projects.

    Over three years, regardless of what I’ve put in front of her, Sophie’s been able to magically give ‘design life’ to my ideas. Without question, she is a unique and gifted professional with a deep understanding of the relationship design, communication and marketing. I feel great (and even a little excited) each time I look at the work she’s undertaken for me, including most recently my business branding, book cover, and website. Apart from her creativity, Sophie is organised, diligent and thorough, paying careful attention to detail.

    It’s been my pleasure to refer Sophie to many of my own clients as I know they are in good hands and will be looked after. This alone is testimony to the quality contribution she makes. I’m grateful for her support and would most certainly recommend Sophie.”

    Macushla Collins, Content Coach

    Sophie is incredibly detail oriented and creative. She has a very unique skill set that includes both analytical and creative thinking. This combination of skill leads to incredible design concepts and very accurate data analysis. Sophie is very intrigued by statistics and uses those to shape the way she creates her visual designs.”

    Katie Emslie, colleague at Dissh

FEES

Fees are quoted on a project-basis. Day rates are also available.
Enquire now to discuss your needs.